公司简介：

Mini是由英国汽车公司推出后被宝马公司持有的一款汽车品牌，该汽车品牌是一款风靡全球、个性十足的小型两厢车，1959年8月26日由英国汽车公司（BMC）推出，在半个多世纪的历史里，Mini获得了巨大的成功。2000年旧款Mini停止生产，Mini品牌的新持有者宝马（BMW）宣布推出Mini的继承车款，并将新车的品牌定为MINI（全为大写英文字母）。

项目介绍：

CONCEPTUAL IDEA OF THE FLAGSHIP STORE FOR YONG AND PROVOCATIVE ROCK’N ROLL STYLE BRAND ORIGINALLY FROM UK MINI brand is those rare example of the brands with the strongest style and very clear message. It doesn’t try to be innovative or respectable. MINI is the Rock Star in automotive world. And its LifeStyle Collection store should be made in the same provocative style as a stage on a rock concert. To reach that spectacular image we used highly contrasted solutions. First of all we create a three level cage from a coarse mesh grille. Than to emphasise the effect that you was trapped we added some chaotic long lamps outside the cage. And finally to have some place to display MINI’s accessories and lifestyle goods we create the red squared showcases and some boxy stands in the middle. As a result we got these rendered pictures with a highly strong character as MINI brand is.